Apple is reportedly developing a line of smart glasses that are expected to enter a highly competitive market. These forthcoming glasses are anticipated to compete directly with existing offerings from major tech players, including Meta’s Ray-Ban line, as well as new models from Google and Samsung. While initial reports suggested a potential launch later in the current year, development timelines and scheduling adjustments have reportedly postponed the product’s debut.
According to industry expert Mark Gurman, sources within Apple indicate that the anticipated release date for the smart eyewear is slated for late 2027. This projected timeline positions the smart glasses to arrive shortly after the 20th anniversary of the iPhone. This period is also expected to feature significant hardware refreshes, including the anticipated iPhone 20 Pro model, which would succeed the iPhone 19, alongside the introduction of a new foldable iPhone variant.
The move into the wearable technology sector appears to be a key strategic focus for Apple. Tim Cook, the company’s CEO, has reportedly shown strong interest in establishing a foothold within the smart glasses market. The delay suggests that Apple may be aligning the release of its hardware with a broader, multi-product ecosystem upgrade cycle, aiming for a comprehensive market entry rather than a standalone launch.
Topics: #glasses #smart #release
It will be interesting to see how Apple plans to differentiate its smart glasses in such a crowded market.